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Marketing Measurement Resource Center

Marketing Measurement Resource Center

. August 16, 2017 . 0 Comments

Additional DAC-curated educational resources for marketing measurement, data and analytics. Articles & Videos Data  5 Data Assumptions that Marketers Should Avoid  Chief Marketing Technologist 14 Rules for Data-Driven, not Data-Deluded, Marketing  Chief Marketing Technologist Attribution The Integrated Media Research Center provides links to an extensive list of articles and research studies on attribution. You’ll find […]

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